Christmas is coming, the geese are getting fat… On our freelance writing blog, I start reminding writers about the importance of Christmas sales from July onwards. If you’re a Kindle author, you need to create an ebook publishing strategy for the holidays NOW too.
The holidays are the big spending days of the year
Companies small and large make the bulk of their income over the holiday season, and here’s why — people are spending money. Think of all the new Kindles, iPads, phones and other devices which will be given as gifts over the holiday season. Shouldn’t some of your ebooks grace these electronic toys?
I’ll answer that question for you — YES, they should. So start writing. 
Ebook publishing: Christmas can be both fun, and profitable
I reminded a student about Christmas ebooks last week, and he complained that he didn’t have any ideas. No ideas? Of course you have ideas. Writers get ideas more easily than pets get fleas.
Here’s what I suggested to start him thinking:
- Nonfiction: Christmas recipes; how to create hand-made paper for gift wraps and cards; recipes for easy Christmas treats you can cook and bake to give as gifts; how to create gorgeous decorations…
- Fiction: a series of ten short stories with a Christmas theme, in a mix of genres, or in a single genre; a mystery novel with Santa Claus as either the sleuth, or the corpse; a romance novel with a hero and heroine who are both alone during the holidays, and…
I’m sure that you can come up with any number of ideas for Christmas-themed ebooks. Make a list now. Use Trello to collect ideas, or my new fave app, Quip. I use Quip as my ideas notebook, accessible to me anywhere, on any device.
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