BBC WORLDWIDE AND HULU BRING SCI FI SERIES MISFITS TO “CONNECTED” U.S. AUDIENCES
Misfits to be made available for the first time in the U.S.through Hulu.com and Hulu Plus
New York, NY, June 13th, 2011– BBC Worldwide America, the commercial arm of the BBC, today announced a major deal with Hulu™ to premiere hit sci fi drama series Misfits in the U.S. The top-rated UK series, never before seen in the U.S., will be made available on Hulu.com and the Hulu Plus subscription service this month through an exclusive, first run, multi-year distribution deal with BBC Worldwide.
Matt Forde, EVP of Sales & Co-Productions for BBC Worldwide America, said: “With growing consumer demand, the digital marketplace is opening the door to a number of interesting opportunities and BBC Worldwide is well positioned to deliver on that demand. In this deal with Hulu, one of the fastest emerging digital platforms in the U.S., viewers will now get to see one of the UK’s most critically-acclaimed drama series – and I’m certain they’ll be hooked.”
Howard Overman, writer of Misfits, said: “I’m delighted that Hulu is premiering Misfits to an American audience. It’s great to have the opportunity to reach new viewers through such an innovative and high-quality platform. Hulu feels like a perfect home for a smart, contemporary show like Misfits.”
“As soon as the team saw Misfits, we knew the show would be a perfect addition to the high-quality premium TV programming offered on Hulu. Like the other exclusive content we’ve offered on the site, Misfits is smart, unique, and engaging,” said Andy Forssell, SVP of Content Acquisition and Distribution for Hulu. “With this summer slate, not only are we offering TV fans a great schedule of top-notch new current season content, but we are also providing additional opportunities for our advertising partners to connect with key audiences through the summer season.”
Hulu will kick-off the BAFTA award-winning Misfits series on June 20thbeginning with the first two episodes of season one, and new episodes will be released each week up through the current, on-air seasons. The series is produced by Clerkenwell Films for Channel 4 and distributed by BBC Worldwide.
Misfits follows five unruly teenagers, Kelly (Lauren Socha), Nathan (Robert Sheehan), Curtis (Nathan Stewart-Jarrett), Alisha (Antonia Thomas), and Simon (Iwan Rheon) who are forced to do community service as payback for their crimes. But when a freak electrical storm hits their town, strange things begin to happen to them that are way out of their control. In fact, they have no idea that they’ve actually turned into superheroes, each with a power, a power they didn’t choose or want – a power which reveals each of their deepest, darkest insecurities. But while they just want to finish their community service and get through the challenges of everyday teenage life, fate has another task in store for them: they must save their town from the evil that has descended upon it.
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